As a business owner, it's important to provide insight and quality control in many aspects of your company. You want to make sure everything is on brand and represents what your values are. That means all forms of communication must be well done and thought out. If you're looking to make mail correspondence easier and less time consuming, you should make some custom address labels. Here are things to consider when doing so:
Style
If you've already made business cards, company flyers or event postcards you've likely established some kind of style that represents your company. Take a look at your logo. What colors do you use? This is a great place to start. Browse through the options that already exist, like "Solid Silver," "Great Connections" and "Evergreen Forest." There are many simple designs that will allow your business address to stand out just as much as our more colorful styles. For those who have a graphic designer on hand, you can upload your own design and then add text, completely customizing your address labels to complement your other business communications.
Information
What information do you want on your address label? You'll need to include the following information for sure:
- Company name
- Building number
- Street name
- City
- State
- Zip code
You could also consider adding a small quote if your other information is shifted to one side of the label. Some businesses also choose to add their phone number. This way the post office can contact them if necessary, and it's easy for the mail recipient to call the company since they don't have to search for their digits.
Spelling
One of the most important things to double check when it comes to your business is your writing. Whether you're sending an email, posting a social media status or placing door hangers out in the neighborhood, you want your spelling and grammar to be correct. It's embarrassing and makes your business look bad if something is misspelled or has a grammar mess-up, so pay extra attention to these details on your custom address labels. Not sure on spelling? Visit Merriam Webster online. Double check that all your numbers are in the proper order and that you've also capitalized appropriately, like if your location has a directional such as "North" or "West." Also be sure you're using the right abbreviation for street or avenue. You want to make sure any mail you send that needs to be returned will bounce back right to your business.
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