{"id":1760,"date":"2012-10-08T07:11:21","date_gmt":"2012-10-08T11:11:21","guid":{"rendered":"http:\/\/blog.123print.com\/?p=1760"},"modified":"2015-07-21T21:26:38","modified_gmt":"2015-07-21T21:26:38","slug":"holiday-marketing-timeline","status":"publish","type":"post","link":"https:\/\/blog.123print.com\/blog\/holiday-marketing-timeline\/","title":{"rendered":"Holiday Marketing Timeline"},"content":{"rendered":"

\"Calendar\"True, the trick-or-treaters aren\u2019t yet roaming the sidewalks, but marketers know it\u2019s time to get things organized for the winter holidays. The following holiday marketing timeline can help you prepare for a profitable season.<\/p>\n

October Holiday Marketing Prep<\/strong>
\n\u2022 Create or update your holiday marketing plan, including setting dates for any holiday open houses, a party or other holiday events.
\n\u2022 Decide on promotions and special offers. Consider bundling products or services to create a gift package, volume purchase options and shipping offers.
\n\u2022 Set holiday pricing.
\n\u2022 Pinpoint the timing, and put everything on your schedule.
\n\u2022 Consider taking a company photo for use on holiday cards.
\n\u2022 Customize and order holiday greeting cards<\/a> and holiday party invitations<\/a>.
\n\u2022 Decide if you\u2019ll be giving customers gifts, then set a budget, choose the gifts and order them.
\n\u2022 Order holiday decorations.
\n\u2022 Meet with your web designer about holiday updates.
\n\u2022 Select a caterer and place orders for any holiday refreshments or meals needed for events.
\n\u2022 Evaluate your inventory and stock appropriately.
\n\u2022 Staff to meet customer demands.
\n\u2022 Announce your holiday work schedule.
\n\u2022 Check out our \u201c3 Unique Fall Marketing Ideas<\/a>\u201d blog to take advantage of the \u201cminor holidays\u201d before December arrives.<\/p>\n

\"123Print
123Print Business Holiday Soiree Party Invitation<\/figcaption><\/figure>\n

November Holiday Details<\/strong>
\n\u2022 Decorate the store and your website for the holidays.
\n\u2022 Add seasonal greetings to your email signature.
\n\u2022 Mail holiday party invitations one month before the party.
\n\u2022 Handwrite brief personal notes on your holiday greeting cards.
\n\u2022 Double-check inventory.
\n\u2022 Announce holiday promotions and events with store signage, mailings and email, on your website and on any social networks where you and your customers participate.
\n\u2022 Check back with caterer to confirm details for open house, party or other holiday event.<\/p>\n

\"123Print
123Print Holiday Script Business Greeting Card & Return Address Label<\/figcaption><\/figure>\n

December Marketing Execution<\/strong>
\n\u2022 Mail your holiday greeting cards the first week of December.
\n\u2022 Prepare for and host holiday events.
\n\u2022 Continue to advertise holiday promotions and events in email, on your website and on any social networks where you and your customers participate.
\n\u2022 Didn\u2019t get everything done? Read our \u201cMaking Last-Minute Promotions Work<\/a>\u201d blog for ideas on pulling off marketing ideas in the 11th hour.
\n\u2022 Sell your way into the new year.
\n\u2022 Keep family and friends a priority and celebrate the holidays with them!<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

True, the trick-or-treaters aren\u2019t yet roaming the sidewalks, but marketers know it\u2019s time to get […]<\/p>\n","protected":false},"author":15,"featured_media":1762,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27,8],"tags":[79,574,588,747,1004,1033],"_links":{"self":[{"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/posts\/1760"}],"collection":[{"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/comments?post=1760"}],"version-history":[{"count":2,"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/posts\/1760\/revisions"}],"predecessor-version":[{"id":9345,"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/posts\/1760\/revisions\/9345"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/media\/1762"}],"wp:attachment":[{"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/media?parent=1760"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/categories?post=1760"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/tags?post=1760"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}