{"id":4367,"date":"2013-06-05T14:50:48","date_gmt":"2013-06-05T18:50:48","guid":{"rendered":"http:\/\/blog.123print.com\/?p=4367"},"modified":"2013-06-05T14:50:48","modified_gmt":"2013-06-05T18:50:48","slug":"5-unique-summer-marketing-ideas","status":"publish","type":"post","link":"https:\/\/blog.123print.com\/blog\/5-unique-summer-marketing-ideas\/","title":{"rendered":"5 Unique Summer Marketing Ideas"},"content":{"rendered":"<p><a href=\"http:\/\/www.123print.com\/blog\/wp-content\/uploads\/2013\/06\/Summer-Marketing.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-4370\" alt=\"Summer Marketing Ideas\" src=\"http:\/\/www.123print.com\/blog\/wp-content\/uploads\/2013\/06\/Summer-Marketing-188x300.png\" width=\"188\" height=\"300\" srcset=\"https:\/\/blog.123print.com\/blog\/wp-content\/uploads\/2013\/06\/Summer-Marketing-188x300.png 188w, https:\/\/blog.123print.com\/blog\/wp-content\/uploads\/2013\/06\/Summer-Marketing.png 308w\" sizes=\"(max-width: 188px) 100vw, 188px\" \/><\/a>With summer right around the corner (don\u2019t let these 90 degree days fool you \u2026 it\u2019s still Spring) it\u2019s time to start thinking of unique, summer-themed marketing ideas to <a title=\"123Print Promotional Marketing\" href=\"http:\/\/www.123print.com\/promotional-marketing\" target=\"_blank\">promote your business<\/a> this season.\u00a0 Look no further, as we have <strong>5 sure-fire ways to blast your business into success!<\/strong><\/p>\n<p>1. <span style=\"color: #ff9900;\"><strong>Partner with another company<\/strong><\/span> \u2014 When customers buy summer-related products from you, give them a little gift in return! Providing them with coupons for a free ice cream from the corner gelato shop, or half-price admission passes to the local water park, will not only give you business, but will also give business to another as well.\u00a0 This benefits everyone involved and customers will spread the word about your company\u2019s incentives.<\/p>\n<p><!--more--><\/p>\n<p><a href=\"http:\/\/www.123print.com\/blog\/wp-content\/uploads\/2013\/06\/Get-involved-with-the-community.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft  wp-image-4381\" alt=\"Get involved with the community\" src=\"http:\/\/www.123print.com\/blog\/wp-content\/uploads\/2013\/06\/Get-involved-with-the-community-300x200.jpg\" width=\"270\" height=\"180\" srcset=\"https:\/\/blog.123print.com\/blog\/wp-content\/uploads\/2013\/06\/Get-involved-with-the-community-300x200.jpg 300w, https:\/\/blog.123print.com\/blog\/wp-content\/uploads\/2013\/06\/Get-involved-with-the-community-1024x683.jpg 1024w, https:\/\/blog.123print.com\/blog\/wp-content\/uploads\/2013\/06\/Get-involved-with-the-community.jpg 1280w\" sizes=\"(max-width: 270px) 100vw, 270px\" \/><\/a>2. <span style=\"color: #ff9900;\"><strong>Get involved with the community<\/strong><\/span> \u2014 Whether you donate to a food drive, give money to charity or sponsor a little league sports team, you will be getting your name out to the public in a positive way.\u00a0 Showing people that you don\u2019t just care about business profits will build a positive reputation for your company as well as boost morale for employees.<\/p>\n<p>3. <strong><span style=\"color: #ff9900;\"><strong>Incorporate summer themes in your marketing messages<\/strong><\/span><\/strong> \u2014 Your company&#8217;s emails and social media should be conversational and light-hearted.\u00a0 So, gear these channels toward themes like summer road trips, summer sports or beach days, if appropriate.\u00a0 This will reiterate the summer-fun shenanigans that people enjoy.<\/p>\n<figure id=\"attachment_4384\" aria-describedby=\"caption-attachment-4384\" style=\"width: 154px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.123print.com\/design\/business-cards\/d432571b-c87a-4eaa-acee-a4a56be9b9b6\/reenergizing-rays\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-4384 \" alt=\"123Print Business Card: &quot;Reenergizing Rays&quot;\" src=\"http:\/\/www.123print.com\/blog\/wp-content\/uploads\/2013\/06\/123Print-Business-Card-Reenergizing-Rays-171x300.jpg\" width=\"154\" height=\"270\" srcset=\"https:\/\/blog.123print.com\/blog\/wp-content\/uploads\/2013\/06\/123Print-Business-Card-Reenergizing-Rays-171x300.jpg 171w, https:\/\/blog.123print.com\/blog\/wp-content\/uploads\/2013\/06\/123Print-Business-Card-Reenergizing-Rays.jpg 300w\" sizes=\"(max-width: 154px) 100vw, 154px\" \/><\/a><figcaption id=\"caption-attachment-4384\" class=\"wp-caption-text\">123Print Design: &#8220;Reenergizing Rays&#8221;<\/figcaption><\/figure>\n<p>4. <strong><span style=\"color: #ff9900;\"><strong>Give customers summer tips, advice and other related information<\/strong><\/span><\/strong> \u2014 It\u2019s important to be professional and straightforward when it comes to dealing with the public, but there are also times when a fun and carefree attitude should shine through.\u00a0 Whether you set out tip cards at the register with information on how to stay safe in the sun, imbed a link in an email for yummy cookout recipes, or publish a newsletter with a list of family-friendly summer events at your local beach, customers will appreciate the more personal information.<\/p>\n<p>5. <strong><span style=\"color: #ff9900;\"><strong>Host a summer contest<\/strong><\/span><\/strong> \u2014 Who doesn\u2019t like free stuff? Um, no one! Host a summer contest through an email, social media outlet (Facebook, Twitter, etc.) or advertise right on your website or in your store. Reward them with in-store credit or a buy-one-get-one-free deal.<\/p>\n<p>No matter if you are an online company or a well-known retail store, <a title=\"123Print Outdoor Marketing\" href=\"http:\/\/www.123print.com\/outdoor-marketing\" target=\"_blank\">marketing your business<\/a> in a unique way will allow you to continuously prosper.\u00a0 So, apply your sun screen, strap on your sandals and get ready for a fun-in-the-sun business adventure!<\/p>\n<p>How are you promoting your business this summer? Let us know in the comments below.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With summer right around the corner (don\u2019t let these 90 degree days fool you \u2026 [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[1033,1051,1057,1081,1135,1136],"_links":{"self":[{"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/posts\/4367"}],"collection":[{"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/comments?post=4367"}],"version-history":[{"count":0,"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/posts\/4367\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/media?parent=4367"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/categories?post=4367"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.123print.com\/blog\/wp-json\/wp\/v2\/tags?post=4367"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}