{"id":5289,"date":"2013-09-16T07:11:34","date_gmt":"2013-09-16T11:11:34","guid":{"rendered":"http:\/\/blog.123print.com\/?p=5289"},"modified":"2015-07-17T19:19:48","modified_gmt":"2015-07-17T19:19:48","slug":"making-gmail-work-for-you","status":"publish","type":"post","link":"https:\/\/blog.123print.com\/blog\/making-gmail-work-for-you\/","title":{"rendered":"Making Gmail Work for You"},"content":{"rendered":"

If you have a Gmail account (and most of us do), you may have noticed a change recently. This change affects businesses and consumers alike. Take a few minutes to read through this blog and watch the videos so that you can get more out of your Gmail email account \u2014 whether for personal or business use.<\/p>\n

Your Personal Gmail Settings<\/strong><\/span>
\nIf you haven\u2019t logged into your Gmail account recently, you may be surprised to discover that there are now tabs across the top of your Gmail inbox!<\/p>\n

\"New<\/p>\n

<\/p>\n

These were designed to make your inbox easier to navigate and to help you organize your email so that you can quickly and easily find the messages that are most important.<\/p>\n

The problem is, Gmail may not correctly identify and categorize your incoming email. Luckily, it\u2019s super easy to let Gmail know where you\u2019d like your incoming email to go. You have two simple options:<\/p>\n

1. Click,\u00a0drag and drop<\/a> emails into the tab where you want those emails to go, then click, \u201cyes\u201d when asked, \u201cDo this for future messages from XYZ email address.\u201d<\/p>\n

2. Right-click<\/a> on an email, select “Move to tab” and choose the tab where you’d like those messages to go. Then click, \u201cyes\u201d when asked, \u201cDo this for future messages from XYZ email address.\u201d<\/p>\n

\"Easily
This is the message Gmail shows you as an illustration of how easy it is to move messages between Gmail tabs.<\/figcaption><\/figure>\n

Done. So simple! Now please make sure to move your 123Print email to your Primary tab. \u263a<\/p>\n

You can also click the star icon<\/a> to the left of an email in your Gmail inbox to have it filed in your \u201cStarred\u201d folder on the left sidebar. This is a handy feature for making it easy to find those emails you may want to go back to read. Our very own email marketing manager, Michelle (who was recently engaged!) tells us that all of her wedding emails get a star.<\/p>\n

What the New Tabs Mean for Small Business Email Campaigns<\/strong><\/span>
\nIf your small business sends out eNewsletters, announcements, invitations and special offers via email, the Gmail change is important to you, too. It\u2019s possible that your promotional emails are going into the Promotions tab. Of course that makes sense, but it\u2019s likely that the Promotions tab may be perceived as a form of \u201cjunk mail\u201d by some, which means they may not check if often, or they might just empty all the emails without reading them \u2014 not even realizing that your email is in there!<\/p>\n

To help ensure that your emails get delivered to the right place and read, we suggest that you consider sending an email that educates your customers. Send a short and sweet email that shows or tells them how to update their settings so that your emails are delivered to the right tab. Feel free to borrow from our explanation above if it\u2019s helpful.<\/p>\n

How Do I Get My Gmail Email to Go Back to the Way It Was?<\/strong><\/span>
\nDon’t like the tabs? That\u2019s easy to fix, too. Simply click the gear icon in the upper right corner, select “Configure Inbox<\/a>” and deselect all tabs but “Primary,” then click “Save”. Voila! (You can switch back to tabs any time.)<\/p>\n

Hopefully you\u2019ve found this helpful! Please let us know if there\u2019s other marketing assistance you\u2019re looking for by leaving a comment below.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

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