Browsing Category

Marketing

A crowd of people against a white background form a swooping arrow.
Marketing

A Complete Guide to Local Marketing

Gearing up for local marketing Gearing up for local marketing takes a multifaceted plan, and with this plan hopefully comes new business and more repeat customers. It may not always be easy but it can be fun, and when…

Retro image of red-headed young woman in green shirt against a yellow background holding money close to her nose.
Marketing

Does Your Company Have Marketing Scents?

Large companies, medium and small businesses, as well as advertising professionals of all sorts, are banking on the notion of aroma-inspired purchases. Corporations are creating marketing scents – with signature fragrances and lab-generated mood-setters used to sell products and…