Your customers are, are you?
In an era where there are more and more ways to reach and communicate with your customers and prospects, every day challenges us in how to connect and have meaningful dialogue…
Shoot Your Own Christmas Card Portrait – Part 3
OK, so you’ve found a room to shoot your Christmas card portrait in, you dug out some decorations to help give a festive feel and everyone has outfits selected. Now it’s time to figure out what to do with the photographic equipment you’ve also rounded up…
Shoot Your Own Christmas Card Portraits – Part 2
Let’s face it, about the only thing that sets a Christmas portrait apart from any other family portrait is the fact that it clearly says “Christmas.” Any good family portrait tells the story of the family’s personality and bond; but when you’re putting a portrait on photo Christmas cards, the holiday is also part of the story that the photo needs to tell…
Shoot Your Own Christmas Card Portraits – Part 1
As one of the resident photographers here at 123Print a lot of people ask me how they can get the professional looking shots that the sales brochure for their fancy new camera alluded to…
6 Proofreading Tips
“I was working on the proof of one of my poems all the morning, and took out a comma. In the afternoon I put it back again.” – Oscar Wilde
Remember back when you were in high school and your teachers always stressed the importance of proofreading your work, because spelling and grammar counted…
16 Words That May Toss Your Email into the Spam Folder
Spam. People hate it and wish it would just stop showing being delivered to them at all. No. I’m not talking about the food. I’m talking about those annoying emails from a Nigerian prince who needs your help escaping his country, because there are elephants banging down his castle door with pitchforks and Super Soaker guns, and in return for your help he will wire you $15,000…
How Do You Choose Which Typeface to Put on Your Design?
Choosing a particular font may not seem like it’d be difficult, but it can actually be quite the task! Here are some down and dirty tips on choosing which font to use on your design:
Understanding QR Codes for Your Business’ Sake
A QR (Quick Response) code, when scanned with a cell phone camera, can serve as an informational marketing tool. The code itself can contain information like a URL, a map to your storefront, a YouTube video or a Tweet. Some scanning applications can even trigger actions on the phone like automatically surfing to a website (www.123print.com), sending SMS (text) messages, or drafting an e-mail…
5 Tips for Designing a Professional Business Card!
Include only necessary information. Your business card should be a quick message telling others what you do, and where they can contact you to get more information…