20Mar 2018 by Brett Miller No Comments
Fashionable Spring Colors That Will Make You Dominate Your Marketing This Season

Fashionable Spring Colors That Will Make You Dominate Your Marketing This Season

Design Tips & Tricks
Today is the first day of spring 2018! For your small business, this opens up a whole new marketing plan. With the first day of spring comes warmer weather, longer days, special events, and holidays. It’s also tax season, which means many of your prospects and customers will be getting a nice big tax refund to spend on your products and services if you entice them properly. With spring 2018, your color story should also change – flowers are blooming, the sun is poking out, and fashions are getting brighter. Your marketing materials, both print and digital, should reflect the emergence of these spring colors and new seasonal trends. People are excited to head into springtime, and you should be right there with them to peak their excitement with fresh…
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28Apr 2017 by Brett Miller No Comments
If You Think You Don’t Need a Business Card…You’re Wrong.

If You Think You Don’t Need a Business Card…You’re Wrong.

Business Cards
I came across this article the other day, on a well-known site that corresponds with an equally renowned print magazine. The author, who will remain nameless with the source, was creating a negative argument against the need for business cards in today’s modern digital society. Humorously enough the piece also featured links to other articles professing the dire necessity for such a print marketing tool. What bothered me most about this author’s article, besides a lack of commitment to the stance, was the inclusion of terms like “useless” without any thoughtful consideration of the basis and purpose of such a business formality. As traditional as a suit and tie are at an important interview and a handshake at the close of a deal, the exchange of business cards during meetings has…
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