Email marketing is a fast, efficient way for small businesses to connect with their customers. Sending e-newsletters has become an increasingly crucial way to build customer loyalty through special offers and great, engaging content, and ultimately is another tactic…
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SEO and Small Business: Knowledge is Everything
In 2014, online visibility for your small business is more important than ever. In fact, the visibility of your brand in all market areas is essential to business expansion and growth. For our purposes, we are going to focus…
Content Marketing Marketing Monday Marketing Minutes Online Marketing Small Business Info
How to Guest Blog With a Purpose
Guest blogging, as you may or may not know, has long been heralded as one of the best link-building tactics for your blog and website. (If you aren’t sure what “guest blogging” is, read this. If you’re not sure…
Customer Acquisition Marketing Online Marketing Small Business Info
Pay Per Click – A Smart Way of Advertising
John Wanamaker once said “Half the money I spend on advertising is wasted; the trouble is that I don’t know which half.” But if we consider the situation today, the overwhelming presence of the internet does not pose this problem…