Pssssst. Hey you. Ya, you. The first secret is that … direct mail is not dead. In fact, the DMA’s 2012 Response Rate Report said that direct mail generates higher conversion rates than digital channels (but email demonstrates the highest…
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True, the trick-or-treaters aren’t yet roaming the sidewalks, but marketers know it’s time to get things organized for the winter holidays. The following holiday marketing timeline can help you prepare for a profitable season. October Holiday Marketing Prep •…
Did you know that September is National Blueberry Popsicle Month, October is National Pizza Month or that November is Peanut Butter Lovers Month? Why not have a customer appreciation sale or event with one of these as the unique…