25Feb 2014 by Cindy Berrier No Comments

7 Ways to Improve Your LinkedIn Company Page

Customer Retention, Marketing, Online Marketing, Small Business Info, Social Media Marketing
Did you know LinkedIn has 277 million members? Your small business deserves a piece of this social media pie. Check out seven ways to improve and get the most out of your LinkedIn company page. Optimize. Linkedin company pages are extremely SEO-friendly. Make sure your page’s description leads off with a powerful, keyword-rich sentence. When on LinkedIn, members have the option of searching for a company by keyword, so make sure to include any words or phrases that describe your business, expertise, industry focus, etc. in your description. Showcase. Build out your products and services page to showcase what your company has to offer. This is your chance to show members what you do best and why they should follow you. Don’t limit yourself to listing only your products —…
Read More
10Oct 2011 by Cindy Berrier No Comments
10 Ways to Improve the Quality and Visibility of Your Linkedin Profile

10 Ways to Improve the Quality and Visibility of Your Linkedin Profile

Everything Else, Expert Advice, Marketing Info, Small Business, Small Business Lounge
When partners, co-workers or potential employers search for your name, what social profile would you prefer them to see?  If you’re a small business owner or white-collar professional; chances are you’d prefer them to see your Linkedin profile.  Why?  Because it’s real!  You can’t fake a good Linkedin profile.   These tips and suggestions should be used with Linkedin’s suggestions to get your profile to 100% completeness.             Here are 10 relatively easy things you can do to improve the quality and visibility of your Linkedin profile: 1. Use a professional-looking photo. You don’t necessarily need to pay for a professional portrait.  Almost everyone has a friend who is a part-time photographer or someone who can take a decent picture.  And you should at least…
Read More