“Many years in a land far away” would be an appropriate beginning to many histories. However, search engine optimization (SEO) is another — albeit unique — story. Not only is it still a relatively new industry, but its true…
search engine optimization
Search Marketing is constantly changing. One week, forums like Webmaster World are abuzz with theories on Panda and Penguin updates. The next, everyone is talking about how Google is cracking down on guest posting. So what to do? Being…
Long-Tail Keywords: The Long and Short
For years, SEO specialists have concentrated on high search volume keywords in their optimization efforts. If you could rank in the top three entries on the SERP (Search Engine Results Page) for your head keyword (i.e. product keyword) you…
SEO and Small Business: Knowledge is Everything
In 2014, online visibility for your small business is more important than ever. In fact, the visibility of your brand in all market areas is essential to business expansion and growth. For our purposes, we are going to focus…
4 Tips to Improve Your Website
Your website is more important to your business than ever, and with the holidays close at hand, that’s never been more true. In fact, according to Accenture’s Holiday 2013 Shopping Trends infographic, 65% of consumers plan to browse products online…