If you have a Gmail account (and most of us do), you may have noticed a change recently. This change affects businesses and consumers alike. Take a few minutes to read through this blog and watch the videos so…
small business advice
3 MORE Unique Fall Marketing Ideas
Last September, we shared three unique marketing ideas and a “Making Last-Minute Promotions Work” blog. You read and shared them, and told us you liked the inspiration, so we decided to give you three new seasonal marketing tips. 1.…
Five Tips for Companies Dealing with Social Media Oversharing Social media sharing has changed almost every aspect of the workplace. Acting as the great equalizer, employees may have just as much visibility on the web (and sometimes more) as…
With summer right around the corner (don’t let these 90 degree days fool you … it’s still Spring) it’s time to start thinking of unique, summer-themed marketing ideas to promote your business this season. Look no further, as we…
Maintaining a small business is a complicated task. It requires you to look at finances closely to make sure that the company will continue to profit. But there are aspects often overlooked that usually hurt the company. Here’s a…
How Small Business Owners Can Use Market Research to Develop A Successful Marketing Strategy
When it comes to optimizing your small business, there are few things with the power of a successful marketing strategy. Finding the perfect formula for successful marketing can seem daunting. However, by utilizing market research, you can focus your…
If you are ready to take your small business marketing to the next level but don’t have a huge budget, email marketing may be a logical next marketing channel for your business. Economical with a potential for a large…
Your Business Was Here: Mark Your Territory with Guerilla Marketing Tools
Efficient guerilla marketing can help make your small business a household name. Send that potential new client out of your office with everything from branded post-it notes to your business cards and magnetic fliers, and all of a sudden…
Did you even know there was such a thing as National Small Business Week? There is! For the past 50 years, the President of the United States has issued a proclamation announcing National Small Business Week. In this year’s…
Finding the funds to start or improve your small business is not always easy. Have you ever considered looking into the possibility of getting a grant? There are all kinds available, but keep in mind that a grant probably…