14Feb 2014 by Cindy Berrier No Comments

Clever Social Media Strategies for Job Searching

Job Searching Tips, Life Insight
Many job seekers are starting to see the value of online job searching through social media. Using social media on your job search can be an effective approach to boost your chances of landing a job, plus you'll be able to entice employers to consider hiring you without having to leave the house. However, integrating social media in your job search won't be able to guarantee you complete success because it will ultimately depend on how you'll use it. Job searching through social media can be very tricky and you'll have to reconsider your strategies if you want to stand out among the sea of applicants. To achieve that goal, let's take a look at some of the methods that would allow you to use social media to your advantage.…
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28Aug 2013 by Cindy Berrier 2 Comments

How to Create a Brand Identity

Small Business Info
[caption id="attachment_5143" align="alignleft" width="194"] [credit: Being Boutique][/caption]Building a brand identity is one of the first steps in starting your small business. It sets the tone for your company and helps to keep you on the successful path you envisioned. According to Flat World Communication, your company’s identity is a set of qualities that makes you recognizable and special. Here are some helpful tips on how to create a powerful brand and make it stick. Sell Yourself – Knowing what your company stands for, and why it’s different from everyone else, will make it easier to attract an audience. With that being said, find out who your target audience is and make what you can do for them, as clear as possible. (more…)
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