On August 6, we posted a new infographic about designing a company logo. In it, we shared the most popular colors for the world’s logos and the common associations attributed with each color. We’ve had a lot of interest…
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Small Business Lounge
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Keeping Your Finger on the Pulse: What is Social Media Monitoring?
So, you’ve launched a blog, set up Facebook, Twitter, Pinterest, YouTube and other social media accounts, and you’re posting away just like you were told to do. Kudos to you for adding all this to your marketing plan! But…
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What Does Your Business Pen Say About You?
123Print Pens[/caption] At first, you might look down at your pen and think to yourself, “who cares what my pen looks like?” But then look closer at the pens on your desk and the ones you use regularly, like…
Expert Advice Small Business Small Business Info Small Business Lounge
How to Communicate Sensitive Issues in the Workplace
No matter how awesome your office environment is, there is bound to be something that comes up that needs to be handled delicately. From smaller issues, like an employee’s bad personal hygiene, to big-scale issues, like employee theft, it’s…
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It’s Time To Reevaluate Your Marketing Plan
Something just not right with your small business? Whether it’s that sales are down or you just plain don’t like your clients, it may be time to reevaluate your marketing plan for your business. Here are four big clues that…
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To Paint or Not to Paint Your Office, That is the Question
Just because your office is a professional place where business happens doesn’t mean that it has to be left looking drab and boring. Many studies have found that there is a direct correlation between color and emotion — for…
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Your Business Was Here: Mark Your Territory with Guerilla Marketing Tools
Efficient guerilla marketing can help make your small business a household name. Send that potential new client out of your office with everything from branded post-it notes to your business cards and magnetic fliers, and all of a sudden…
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4 Tips for Successful Mobile Email Marketing Campaigns
Maybe we’re jumping the gun here a little bit by assuming you’re already marketing to your customers via email, but that’s okay. We’ll be sure to double back and present tips and tricks (do’s and don’ts) regarding general email…
“A ‘small business,’ also called ‘mom and pop store’ by some in the United States, is a business that is privately owned and operated, with a small number of employees and relatively low volume of sales. Small businesses are…
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Infographic: Small Business Owner’s Holiday Cheat Sheet
Earlier we gave you what we thought were some great ideas for what to give your employees this holiday season. We definitely tried to keep in mind the economy and how tight the holidays could potentially be this year.…