As if the holidays are not rushed and chaotic enough, this year the holiday shopping season is super short — just 27 days between Thanksgiving and Christmas! Hanukkah begins the day before Thanksgiving, a full 11 days earlier than…
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Get Ready for Small Business Saturday
With Halloween behind us and Thanksgiving on it’s way, the most important 96 hours of holiday shopping will be here before you know it. I’m talking about Black Friday on November 29th, Small Business Saturday on November 30, and…
For many, the holidays conjure up images of snowmen and mittens, tinsel and trees, and hot cocoa by the fire. If you are an email marketer, the holidays may also conjure up visions of holiday email deployment schedules, Black…
Well, that time of year is rapidly approaching again. You know – cold weather, red and green colors strewn about, people prancing and dancing and singing carols for all to hear? It’s the holiday season! While most people may…
Google’s study agrees with our It’s Beginning to Look A Lot Like Christmas infographic, confirming that 54% of consumers will start their holiday shopping before Black Friday, and 36% plan to do the majority of it in 4 days –…
What do these three things have in common? The episode of “Friends” where Monica, Rachel and Phoebe all stand in line anxiously awaiting to plow through women to find Monica’s wedding dress at a discount Bridal Shop. Arnold Schwarzenegger’s…
True, the trick-or-treaters aren’t yet roaming the sidewalks, but marketers know it’s time to get things organized for the winter holidays. The following holiday marketing timeline can help you prepare for a profitable season. October Holiday Marketing Prep •…