4 Tips for Successful Mobile Email Marketing Campaigns

Maybe we’re jumping the gun here a little bit by assuming you’re already marketing to your customers via email, but that’s okay. We’ll be sure to double back and present tips and tricks (do’s and don’ts) regarding general email marketing messages at a later date. Right now, we want to focus on a growing hot topic – email marketing and the mobile phone.

Infographic: Carbonite Small Business Disasters

What’s one of the worst case scenarios that you and your small business could face? What would you do if someone broke into your office and stole or destroyed all of your computers – the computers that had valuable information and data? Financials, important contacts, contractual agreements, business plans and models etc., all gone. Do you have a way to gain any of it back?

Harry Potter Goes into the Vault – A Vent About Scarcity Marketing

I got some bad news this week. Warner Bros has decided to follow in Disney’s evil footprints (I use the term “evil” in jest. I absolutely love Disney and everything about them.) and declared that as of December 29th, 2011… all of the Harry Potter movies will be put in the “vault.” WHAT?! BACK UP! Warner Bros has a vault?! You mean I won’t be able to get my beloved HP DVDs any time I want?