Seasonal marketing is essential. As each season changes, businesses must be prepared with a new strategy. This guide will show you how.…
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Promoting your business can be fun. Though, like all good things it requires effort, a strategy, and the right tools. While it’s true that we’re living in a modern era where digital tools like social media, web marketing, and…
Fun and Humor Marketing Marketing Info Monday Marketing Minutes Promotional Marketing Small Business
2015 Super Bowl Commercial Rehash
Happy Monday! Since the Pennsylvania ground hog didn’t see his shadow, we’re still in for six more weeks of winter. But take heart, there was a big football game in Phoenix to distract us and give us something interesting…
Customer Acquisition Customer Retention Fun and Humor Marketing Marketing Info Planning Promotional Marketing Public Relations Small Business Small Business Info Social Media Marketing
Creative Marketing Ideas for Your Small Business
Rejoice! Today is National Pie Day! You’re probably saying to yourself, “Who knew?!” However, these fun, offbeat holidays can be a creative way to promote your brand, pique customers’ curiosity, and increase business with special promotions. These interesting holidays…
It’s an old truism that a company’s brand is its most important asset. When executed correctly, an effective brand strategy establishes a significant and differentiated presence in the market that helps attract and retain loyal customers. Let’s first establish what is meant by a brand. …
Customer Acquisition Customer Retention Email Marketing Marketing Marketing Info Monthly Email Marketing Online Marketing Social Media Marketing
5 Email Do’s & Don’ts
Sometimes we all get so caught up in the hustle and bustle of the daily grind that we forget to take a step back. Yet, every marketing program needs to be re-evaluated from time to time. So, today we…
Customer Acquisition Customer Retention Marketing Online Marketing Small Business Info
Affiliate Marketing – What It Is And How To Get Started
What is Affiliate Marketing? Affiliate marketing basically stemmed from the realization that companies had an opportunity to market their products and services to consumers with the millions of websites that are visited each day. At the same time, website…
Customer Acquisition Customer Retention Marketing Monday Marketing Minutes Product Uses Products and Services Promotional Marketing Small Business Info
5 Tips for Creating an Effective Brochure or Flyer
In the new online shopping world, two tried-and-true marketing techniques still have their place: brochures and flyers. Both are cost-effective marketing tools that can used for a variety of purposes: • Educational piece • Cross-sell opportunity inside a complementary…
Marketing Info Monday Marketing Minutes Small Business Small Business Info
How to Announce an Event, Promote a Sale or Launch a Product
One of the great things about running a small business is the flexibility and agility with which you can make decisions. But that dexterity can be a double-edged sword, because it often leads to shooting from the hip as…
Well, that time of year is rapidly approaching again. You know – cold weather, red and green colors strewn about, people prancing and dancing and singing carols for all to hear? It’s the holiday season! While most people may…