09Jun 2014 by Cindy Berrier No Comments

5 Easy PR Tips for Small Business

Customer Acquisition, Monday Marketing Minutes, Public Relations, Small Business Info
Here at 123Print, we love small businesses. And we know the road to success isn’t always easy. Budgets are tighter are resources are harder to come by. Getting new customers is perhaps one of the most challenging steps to building your company. So how do you get the word out about your biz without breaking the bank? Getting some positive press out there for your small business doesn’t have to be costly and time-consuming. Read on for five easy PR tips for small business! Check out HARO. HARO, or Help a Reporter Out, is a very user-friendly platform that connects reporters and news outlets to experts. Whether you realize it or not — YOU are an expert in your field! If you’ve learned enough to create a business out of…
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28May 2014 by Cindy Berrier No Comments

How to Announce a New Business

Customer Acquisition, Marketing, Online Marketing, Outdoor Marketing, Promotional Marketing, Public Relations, Small Business Info
Take everyone out to celebrate. You did it! You made your entrepreneurial dreams come true! Take a night to kick back and celebrate with those that helped you along the way. Have the whole team get together for a celebratory dinner and, hey, even make it the first expense on your new company tab. Give the group a souvenir to remember the night by … perhaps a laser-engraved pen with the company name on it. Submit a release. Albeit a bit traditional, submitting a news release is a tried-and-true method of getting the word out about your new business venture. You may even consider hosting a ribbon-cutting ceremony or something of the sort for local community leaders. If you choose to do so, make sure the local papers know as…
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