Have you ever wondered how something so simple and small can make a big impression? Business cards do exactly that. Tried and true, they get the job done. How did business cards evolve? Business cards got their start…
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Promotional Marketing
Fun and Humor Marketing Marketing Info Monday Marketing Minutes Promotional Marketing Small Business
2015 Super Bowl Commercial Rehash
Happy Monday! Since the Pennsylvania ground hog didn’t see his shadow, we’re still in for six more weeks of winter. But take heart, there was a big football game in Phoenix to distract us and give us something interesting…
Customer Acquisition Customer Retention Fun and Humor Marketing Marketing Info Planning Promotional Marketing Public Relations Small Business Small Business Info Social Media Marketing
Creative Marketing Ideas for Your Small Business
Rejoice! Today is National Pie Day! You’re probably saying to yourself, “Who knew?!” However, these fun, offbeat holidays can be a creative way to promote your brand, pique customers’ curiosity, and increase business with special promotions. These interesting holidays…
Marketing Info Promotional Marketing Small Business Small Business Info Small Business Lounge
Last-minute Ideas for Business Holiday Greetings
‘Tis the season to send holiday greetings, and typically people include a short personal note on each card. But for some of us, it can be a difficult chore to complete — not knowing what to say or how to…
Business Cards Marketing Marketing Info Monday Marketing Minutes Promotional Marketing Small Business
7 Networking Tips to Get More Out of Conferences and Events
Have you ever signed up for a seminar, conference, or local chamber event, and done absolutely nothing to prepare for the networking opportunity? You’re not alone. We often attend events knowing that we want to hear what the speakers…
Marketing Marketing Info Monday Marketing Minutes Promotional Marketing Small Business Small Business Info
Product Labels: 5 Tips for Putting these Silent Salesmen to Work for You
You could be overlooking an important sales tool if you haven’t put much thought into your product labels. Customers who say, “no thanks, I’m just looking,” and nosy friends that look in medicine cabinets, glove compartments and cupboards can…
Customer Acquisition Marketing Promotional Marketing Small Business Info
How to Measure the ROI of Offline Advertising
“I know half my advertising is a waste, I just don’t know which half.” — Popular Saying Many proponents of online marketing like to suggest that the problem of tracking has been largely solved in the online world. It’s…
Customer Acquisition Design Marketing Products and Services Promotional Marketing Small Business Info
10 Best Practices for Postcard Design
Sending out a postcard is still one of the most used and effective ways to mass market a message. (Remember — direct mail isn’t dead!) Summertime is the perfect time of year to bring in current customers for a new…
Customer Acquisition Marketing Online Marketing Outdoor Marketing Promotional Marketing Public Relations Small Business Info
How to Announce a New Business
Take everyone out to celebrate. You did it! You made your entrepreneurial dreams come true! Take a night to kick back and celebrate with those that helped you along the way. Have the whole team get together for a…
Customer Acquisition Customer Retention Marketing Monday Marketing Minutes Product Uses Products and Services Promotional Marketing Small Business Info
3 Easy Ways to Boost Gift Certificate Sales
Does your small business harness the often overlooked power of Gift Certificates? Think of a past birthday or Christmas — how many gift cards or certificates did you receive? Actually, take a look in your purse or wallet ……