Your loyal customers will come back time and time again. Remember our infographic on rewarding your returning customers by giving them the “loyal” treatment? Lift your customer retention efforts one step further by taking it mobile — Read on to…
Monday Marketing Minutes
What Kind of Customers Will YOU Attract?
Your company’s brand values, marketing strategy and communication techniques all play a part in determining the kinds of customers you’re likely to attract, right? Well, this process is a two-way street. To attract a specific target audience, it is…
There’s a lot of bad advice out there regarding the best way to approach a negotiation. That’s because so many negotiators see it as a competition or a battle. With this approach, though you may win the immediate deal,…
How to Get More Referrals
Now that you’ve established your business, how do you grow your customer base? Your existing customers are perhaps your #1 most untouched resource. Think about the network of people that stems from your existing customers. Their friends, families, neighbors,…
9 Ways to Heat up Your Business This Summer
The temperature is heating up, and your summer marketing efforts should be off the thermometers! Summer is a unique time to try some new marketing tactics for your small business that you may not feel comfortable risking during your…
Going Up! How to Develop an Elevator Pitch for Your Business
Wherever you’re at in your entrepreneurial journey, developing and fine-tuning your business’ elevator pitch is one of the most important things you’ll do. Your elevator pitch allows you to give prospects a snapshot of your business. You’ve got only…
9 Easy Tips to Stay Focused and Be Productive
If you’re like many small- and medium- sized business owners, time is your enemy — there are never enough hours in the day to get everything done. Focus becomes the key element to your day-to-day productivity, and with the…
How to Have a Killer Presentation
Looking to drum up some new business? Consider conducting a presentation or demo in front of perspective clients or customers. These face-to-face meetings are a great way to make a great impression that lasts. Here’s what you’ll need to…
The Ins and Outs of Credit Card Processing
As a business owner, it is important to give your customers the option of paying with a credit card. This allows them to feel safer with their transactions and more comfortable with large purchases. Particularly if you’re looking to…
5 Easy PR Tips for Small Business
Here at 123Print, we love small businesses. And we know the road to success isn’t always easy. Budgets are tighter are resources are harder to come by. Getting new customers is perhaps one of the most challenging steps to…