25Mar 2015 by Cindy Berrier No Comments
How To Effectively Brainstorm Social Media Strategy

How To Effectively Brainstorm Social Media Strategy

Marketing
Forbes contributor Steven Olenski said it best - it's not always pretty when small businesses set out to create social media strategies. Many companies with only a handful of employees are taking shots in the dark, and hoping that something gives. This method might work for some, but for many it's draining. Boost the brain juice To offer a solution to the problem, Olenski came up with a number of ways that small businesses can hone social media strategies, whether it's to get more likes, shares, clients or return on investment. He explained that it's important to brainstorm so that your content doesn't fall flat.It can be easy to fall into a trap of churning out informative topics. But do they resonate? If you're not sure, then it's time to put your head in…
Read More
18Mar 2015 by Cindy Berrier No Comments

Positive Shopping Experience at 123print Recognized via inclusion in Google Trusted Stores Program

Customer Retention, Everything Else, Marketing, Online Marketing, Products and Services, Small Business, Small Business Info
123Print, which offers custom printing of business stationery and marketing materials as well as social communication products, was recently selected to join the Google Trusted Stores program. To help shoppers identify online merchants that offer a great shopping experience, (more…)
Read More
03Feb 2015 by Cindy Berrier No Comments

2015 Super Bowl Commercial Rehash

Fun and Humor, Marketing, Marketing Info, Monday Marketing Minutes, Promotional Marketing, Small Business
[caption id="attachment_8497" align="alignleft" width="150"] The good and bad of puppy commercials.[/caption] Happy Monday! Since the Pennsylvania ground hog didn’t see his shadow, we’re still in for six more weeks of winter. But take heart, there was a big football game in Phoenix to distract us and give us something interesting to talk about for a few days. Let’s take a quick look back at a sampling of the more buzz-worthy ads from last night’s game. (more…)
Read More
23Jan 2015 by Cindy Berrier No Comments

Creative Marketing Ideas for Your Small Business

Customer Acquisition, Customer Retention, Fun and Humor, Marketing, Marketing Info, Planning, Promotional Marketing, Public Relations, Small Business, Small Business Info, Social Media Marketing
Rejoice! Today is National Pie Day! You’re probably saying to yourself, “Who knew?!” However, these fun, offbeat holidays can be a creative way to promote your brand, pique customers’ curiosity, and increase business with special promotions. These interesting holidays can be used to  build online promotions, in-store specials and social media conversations. (more…)
Read More
29Dec 2014 by Cindy Berrier 1 Comment

Monday Marketing Minute: Facebook, T-Mobile, Dow Jones and Other Interesting News

Marketing, Marketing Info, Monday Marketing Minutes, Online Marketing, Small Business, Small Business Info, Small Business Lounge, Social Media Marketing, Technology News
Welcome to the last Monday Marketing Minute of 2014. Where has the year gone? Are you ready to begin 2015? Let's reminisce and catch up on some recent headlines of marketing and business stories from 2014, and move into the new year well informed! Remember last summer when Facebook asked all of its subscribers to download a separate Messenger app (more…)
Read More